Those are text layout. For the word "floating", I choose a script font with as much curve and as organic as possible because I think when talking about things that "float" people often think about things like balloon or something like that. I think that it should looks cute, too so I made as colorful as possible. For "explosion", I made the part "plo" bigger because it sounds like "blow" and I choose some hot color for it. For "collapse", I found this font quite long ago so I can't remember who made it. It called "caveman" and it looks great. I choose to stick with black and white because it the font looks best in this color (I tried some other colors but it didn't work well).
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